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60-minutes
Date: August 25, 2009
SKU: esmweb-fghp
Faster Growth and Healthier Profits by Thinking and Acting Strategically
Faster growth and healthier profits by thinking and acting strategically across the entire organization
 
The purpose of strategy is to protect the firm in a downturn by focusing it squarely on the core business and then help grow the firm in a recovery by “over investing” in the core business to gain market advantage. Engineering firm management teams are under extreme pressure to weather the severe economic downturn while simultaneously preparing their firms to benefit from the recovery. The biggest risk in a downturn is committing resources to what’s not important and ignoring what is. But how do we know what’s important? And when we know, how do we keep the organization focused on building (or at least maintaining) strength in that area.  It’s a matter of focus and execution which is the role of strategy. 
 
Join business performance consultant Brian Kinahan for this fast-paced, wide-ranging webinar that explains the power of strategy based on the concept of core business, how to identify the core, how to build and communicate the strategy, and how to align the entire organization to execute the strategy while keeping an eye on external changes that may require a shift in emphasis or even in strategy.
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Call: 1-800-466-6275 (M–F 8:30–5:30 ET)
Web: http://www.zweigwhite.com/zw-824.aspx
Format Price
Electronic Download $225.00

Full Description

Faster growth and healthier profits by thinking and acting strategically across the entire organization.
 
The purpose of strategy is to protect the firm in a downturn by focusing it squarely on the core business and then help grow the firm in a recovery by “over investing” in the core business to gain market advantage. Engineering firm management teams are under extreme pressure to weather the severe economic downturn while simultaneously preparing their firms to benefit from the recovery. The biggest risk in a downturn is committing resources to what’s not important and ignoring what is. But how do we know what’s important? And when we know, how do we keep the organization focused on building (or at least maintaining) strength in that area.  It’s a matter of focus and execution which is the role of strategy. 
 
Join business performance consultant Brian Kinahan for this fast-paced, wide-ranging webinar that explains the power of strategy based on the concept of core business, how to identify the core, how to build and communicate the strategy, and how to align the entire organization to execute the strategy while keeping an eye on external changes that may require a shift in emphasis or even in strategy. Topics covered include:
  • What is strategy and why is it especially important in a recession?
  • What is a core business; why is it important, and how do you identify it?
  • How do you create a strategy and a strategic plan?
  • How is strategy communicated through Strategy Maps and strategy statements?
  • How do you align operations and stay agile?
  • How do you connect people to the strategy using Balanced Scorecard tools?
Who would benefit from this information?
Firm managing partners, owners, CEOs, other senior leaders

Presenter Info

Brian Kinahan is managing partner of SUMMIT Performance Systems, a Triangle-based business performance consulting firm founded in 2003. SUMMIT helps leaders in mid-sized organizations set and communicate long-term strategic objectives, engage their teams, and gain control over financial outcomes. SUMMIT uses the Balanced Scorecard and other world-class methodologies to achieve results for their clients.

Brian’s broad base of business performance experience includes corporate loan workout banking, turnaround and performance consulting, and senior in-house roles as CEO and COO of technology, manufacturing, and service companies. He earned his MBA from the Anderson School at UCLA. Brian learned the importance of practical planning and measured execution during his 6 years in the corporate workout department of a top-ten national bank followed by 5 years as an independent turnaround consultant. He also served as COO of two industrial companies, a manufacturer of industrial-grade environmental fume incinerators, and a publicly-traded apparel company.

He has completed all training offered by The Balanced Scorecard Collaborative, which was founded by Norton & Kaplan, the originators of the Balanced Scorecard methodology. Brian’s combination of training and practical experience make him expert in the Balanced Scorecard approach to strategy execution.

After moving to North Carolina’s Triangle area, Brian founded and served for 6 years as Chairman and CEO of ReadyCom, Inc., a wireless audio messaging company with deployments in North and South America. In 1999 he became a partner at Catalysta, a Triangle-based technology seed fund and consulting partnership. In 2003 he left to start SUMMIT, where he continues to apply his experience and insight to help clients develop great strategies and drive continuous improvement through systematic execution and measurement.

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